Tag: DESIRE

Tips for Home-Based Business Entrepreneurs

TIPS for Home-Based Business EntrepreneursHave you ever heard that only a small part (5%) of ‘all’ Home-Based Business entrepreneurs achieve success?

Do an online research on your favorite Search Engine
and you will understand what I mean.

In this article I’m going to show you the KEY to Home-Based
Business entrepreneurs success; you’ll find out what makes an
entrepreneur successful in the home-based business field.

Below are 5 TIPS for Home-Based Business Entrepreneurs:

1. It’s their mindset that brings success

Serious entrepreneurs have ‘programmed’ their mind to succeed no matter what. They don’t lack focus on their home-based
business and let nobody stop their plans in achieving what
they want.

They know what they want and they have the DESIRE to succeed. If you don’t know exactly what you want when it comes your
home-based business, think about it again and re-consider your
plans, what you want to achieve, a get-rick-quick or a
profitable, long term business.

2. It’s their start-up plan that brings success

Smart entrepreneurs know that it takes time to set-up and grow a profitable home-based business. They plan to succeed. They
have a start-up plan that might fail but they never give up and
start again with a better plan.

Serious entrepreneurs know that it takes discipline and
time to build a strong and solid home-based business, which delivers ongoing income through many years to come.

3. It’s their initial RESEARCH that brings success

Smart and serious entrepreneurs know the importance
of market research. They know that in order, for a home-based business to succeed, they have to research their target market (their potential customers) and study their competitors.

Research your target market and study your competitors
in order to have a long-term, profitable home-based business.

Know what your customers want and give it to them.
Keep an eye on your competitors, study their offer(s)
and make sure you come up with a better deal than
them.

4. It’s their marketing strategy that brings success

Study each successful entrepreneur in your marketing
field and you’ll notice how they market online / offline.

Each of them have their own ‘unique’ marketing strategy
but they use the same basic principles.

Don’t re-invent the wheel. Use the main marketing concepts
that are proven to work but try to improve and adjust them
to your own situation. Make them work for your home-based business. Make your offer better and unique than your competitors if you want to WIN in this business, or simply quit (I know that’s no what you really want!)

5. It’s their investment that brings success

Smart entrepreneurs know that the KEY is to work SMART, not hard. If you don’t have the required skills to develop a NEW marketing tactic for your home-based business why not hire a consultant who knows his stuff?

If you have ‘enough’ money why not invest in someone who can help you grow your home-based business and give me something to work at too?

What is more valuable to you, your time or your money?

A serious entrepreneur is ready to invest (both time and money). He knows that he will build a long-term successful business for him and the one he loves (friends, family, children, etc.)

How To Find Hot Online Business Ideas

How To Find Hot Online Business IdeasWould you like to find the key that unlocks the  door to a gold-mine of online response, sales and
results for your business?

It seems obvious that you would be able to see what  the experts do differently when locating market opportunities, finding out what people want and quickly turning that into an online business generating
truckloads of cash.

The reality is YOU CAN’T!

While the secret is massive in it’s impact, it is so  subtle – so subtle that you are sure to miss it if you
don’t know what to look for. Here’s the secret and a formula for using it right this  minute!

What is DESIRE?!

Now stay with me for just a minute.

Think about the last time you bought a magazine? Why
did you buy it? Was it to look better, fee better,
make money, save money, make your house look better,
take a step toward achieving a dream in your life?

How about the last time you purchased an ebook about
marketing? It wasn’t the desire to learn more about
marketing that led to open your wallet, it was the
DESIRE to discover something unique, something new that
would RESULT in more more money in your pocket resulting
in you being able to finally quit you job.

OK, that’s more like it. It’s all about the end result
you want to get – not about the steps, processes, formula
or information to get you there.

Information is a tool – a method of achieving an end.

It’s up to you to determine what that END result is and
continue to help your market achieve that end, without fail.

Now, let’s look at how this can help you achieve YOUR goals…

A NEW Way Of Researching Your Market!

You will hear from many online marketing experts that the
important part of researching your market is WHERE you look.

Nice try – but that’s NOT the whole story.

The real secret is How you research your market.

For instance, take a look at the headlines over at one of my
sites:

http://www.infoproductcreator.com

Now, I’ve tested over 20 headlines on this page before finding
this one that coverts at least 3X better than earlier versions.

The market for this product is aspiring online entrepreneurs,
writers, consultants and speakers who are already considering
writing infoproducts to achieve more freedom, control and
security in their lives.

So why does this page work?

First, this market is time constrained. They are struggling as
much with lack of time freedom as they are with lack of financial
freedom. Many of them have lost control in their lives, are too
dependent on one income stream and WANT to quickly solve this
problem.

Second, this market feels they have something to share and WANT
to know how to do that – they WANT the prestige and “fame” that
comes from releasing their own ebook or book.

Try reading the headline (both main heading and sub-heading).

Can you now see the main emotional “cues” that lead to the market
triggers I outline above.

Another Example!

Let’s try another market entirely!

Head over to:

Sit, Stay, Fetch right here:

http://www.sitstayfetch.net

What do you think is the biggest reason dog owners end up
paying for obedience training?

The answer is in the headline. What dog owners WANT is a way to
stop behaviour problems in their dogs. Why? Embarassment,
fear of someone getting hurt, pain of having to consider giving
up their beloved pet – all lead to a RABID desire for dog
training.

Bottom Line – Think DESIRE!

Will you do this for me?

Spend the next week looking at everything in terms of underlying
desire.

When you read the newspaper, speak with a colleague, watch TV, go
to a movie, speak with your spouse or your kids, read websites,
review ads, etc… think about the underlying desire. Why does
that communication exist as it does.

Carry a journal and quickly write down each event with it’s
corresponding, underlying desire.